Squawker

The call is the new lead

Squawker turns live demand into qualified action.

Buyers click to call because they want an answer now. Squawker answers, qualifies, records, routes, and attributes that demand so commercial teams know who is ready to buy and what happens next.

  1. 01Buyer calls
  2. 02Polly answers
  3. 03Record created
  4. 04Team follows up

Market shift

The buying journey moved to the phone.

Forms still matter, but mobile buyers increasingly expect instant conversation. The problem is not just answering. It is turning that live conversation into structured work.

Google logoIpsos logo

70%

Mobile searchers use click-to-call

Google/Ipsos found that 70% of mobile searchers have used click-to-call, and 61% say calling matters most in the purchase phase.

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Pew Research Center logo

97%

Young adults own smartphones

Pew reports smartphone ownership is near-universal among U.S. adults aged 18-29, shaping how buyers expect to contact businesses.

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Harvard Business Review logo

Fast

Lead response changes qualification

Harvard Business Review highlighted how quickly online leads lose value when teams are slow to respond.

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Salesforce logo

83%

Customers expect immediacy

Salesforce reports that most customers expect immediate interaction when they contact a company.

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What the platform does

One flow from live demand to governed follow-up.

Each capability is designed to keep the caller journey moving without making the landing page explain every product detail.

Answer

Polly handles calls and managed messages so demand is acknowledged while it is live.

Understand

Transcripts, summaries, outcomes, and intent signals make the conversation reviewable.

Create

Prospects, leads, tasks, notes, and timelines are generated from useful interactions.

Route

Handoffs, owner assignment, CRM or DMS updates, and operator takeover keep work moving.

Prove

Attribution connects source, channel, campaign context, and generated records.

Govern

Knowledge, behavior rules, roles, and account controls keep rollout disciplined.

What your team sees

The outcome is visible work.

A call should not disappear into a phone log. Squawker keeps qualified demand, customer context, AI summary, and follow-up visible in the working platform.

Qualified demand, owner status, value, and follow-up stay visible.
Each qualified lead keeps the AI summary, next steps, value, and latest call context in one place.

Next step

See how Squawker would turn your live demand into qualified action.

Bring the calls, channels, CRM workflow, and follow-up rules you care about. We will map the simplest path from first answer to finished next action.