Missed demand
Calls, messages, overflow, and after-hours moments can disappear at dealer level before the OEM sees the opportunity.
OEM dealer networks
Turn every dealer conversation into network-wide revenue intelligence.
Squawker gives OEMs a governed AI sales agent layer across their dealer network, answering calls and messages, qualifying demand, creating dealer-ready records, and showing where sales, service, and follow-up are being won or lost.
Squawker answers every call. Every lead qualified.
Network revenue problem
OEMs lose revenue when dealer demand disappears locally.
Buyers call dealers, service departments, parts teams, finance teams, and regional stores. The OEM often cannot see missed calls, slow follow-up, lead quality, or which demand sources become real opportunities.
Dealer response gaps
Network teams need to know where qualified interest waits too long, reaches the wrong handoff, or never becomes owned work.
After-hours demand
Evening and weekend demand can carry sales, service, parts, and finance intent that should become a dealer-ready record.
Follow-up visibility
OEMs need clearer signals on whether demand was captured, routed, owned, and followed up across the network.
What the OEM gets
A stronger intake layer for dealers and better data for the network.
The value is not only automation. Squawker helps the OEM see where dealer demand becomes qualified records, where follow-up breaks down, and where approved product knowledge needs to guide the conversation.
More captured demand
Polly answers dealer calls and managed messages so more sales revenue, service revenue, parts demand, and finance intent becomes actionable.
Cleaner dealer records
Useful conversations become structured prospects, leads, tasks, handoffs, summaries, source context, and next actions for dealer teams.
Dealer performance visibility
Network operators can inspect adoption, response quality, ownership, and follow-up signals by dealer, region, brand, or rollout group.
OEM-approved knowledge
Product, program, escalation, and compliance-sensitive context can be governed centrally while dealer-level rules stay local.
Network intelligence layer
See what is happening across the network, not just inside one store.
Squawker gives OEM teams platform views and rollout signals across dealer accounts. These views help leadership understand demand quality, dealer follow-up, product interest, and source performance without claiming guaranteed benchmark results.
Built for network operators and revenue leaders
Demand by dealer
Which accounts are creating qualified sales, service, parts, and finance records.
Missed and overflow conversations
Where unanswered or busy-period demand is being captured by Polly instead of vanishing.
Lead quality
Which conversations contain real buying, service, booking, or follow-up intent.
Response and handoff status
Whether generated work has an owner, next action, and current status.
Campaign/source attribution
Which sources and campaigns create useful dealer demand, not only raw call volume.
Product or model interest
Which products, models, programs, or categories buyers and customers ask about.
Service and parts demand
Where non-sales conversations still create revenue and customer experience risk.
Dealer readiness
Which accounts are configured, active, supported, and ready for wider rollout.
These are operating signals from Squawker deployment, dealer activity, and configured workflows. They are not promised market benchmarks or guaranteed revenue results.
Dealer workflow
Dealers get useful work, not another corporate dashboard.
Polly answers and qualifies locally, creates prospects, leads, tasks, and handoffs, then routes the work into the dealer workflow chosen for that account.
- 01
Answer
Polly answers calls and managed message demand before the dealer loses the moment.
- 02
Qualify
Squawker identifies sales, service, parts, finance, booking, product, and known-caller context.
- 03
Create record
Useful demand becomes a prospect, lead, task, handoff, summary, or qualified context package.
- 04
Assign owner
Dealer teams see the owner, status, next action, and context needed to follow up.
- 05
Report back to network
OEM teams see rollout signals, generated work, source context, and follow-up visibility.
OEM knowledge and brand control
Keep product knowledge governed while dealers stay local.
OEM teams can govern approved product information, model and program messaging, escalation rules, and compliance-sensitive language while dealer accounts keep local hours, departments, staff routing, and CRM/DMS setup.
Approved product information
Program and model messaging
Escalation and compliance-sensitive language
Dealer-level overrides
CRM/DMS and rollout model
Deploy as an OEM-wide program without forcing one dealer workflow.
The OEM program can set shared standards, knowledge controls, and reporting while dealers are enrolled by region, brand, or readiness with account-level configuration.
Operating workspace included
Squawker CRM mode
For dealers that want prospects, leads, messages, tasks, handoffs, owners, and follow-up inside Squawker.
- Shared workflow visibility
- Dealer-ready operating layer
- Useful when the dealer needs a workspace
Feed existing CRM/DMS
Lead generator mode
For dealers that want Polly to qualify demand and send context into their existing CRM or Dealer Management System after setup.
- Qualified context package
- External system path after setup
- Useful when dealers keep existing systems
Proof and economics
Prove the path from dealer demand to network insight.
OEM teams can review the same product depth dealers use every day, then align the commercial model around generated prospects and leads.
$1.50
per generated prospect or lead
Enterprise and OEM programs can use custom account terms.
Wrong numbersSpamTestsDuplicatesAlready-known recordsLow-intent noise
Review pricing modelFAQ
Questions OEM buyers ask first.
Next step
Give every dealer a stronger intake layer and give the OEM the data to grow the network.
What data does an OEM see across the network?
OEM teams can review platform views such as captured demand, dealer adoption, generated records, response and handoff status, product or model interest, campaign source context, and rollout readiness.
Can dealers keep their own CRM or DMS?
Yes. Some dealers can use Squawker CRM mode, while others can use lead generator mode to receive qualified context in an existing CRM or Dealer Management System after setup.
Can product knowledge be governed centrally?
Yes. OEM product information, program context, escalation rules, and compliance-sensitive language can be governed centrally while dealer-specific routing, hours, teams, and handoff paths stay configurable.
Does every dealer need the same workflow?
No. The OEM program can define shared standards and reporting while each dealer keeps the operating settings needed for its staff, systems, departments, and local workflow.
How does this create more revenue for the OEM?
Squawker helps more dealer demand become owned follow-up, improves visibility into where dealers convert or lose opportunities, and gives OEM teams better data on sales, service, parts, campaign, and product interest across the network.